After taking over the counter medication for a year for chronic headaches, Matt decided to try chiropractic. Through months of being a chiropractic patient, he fell in love with the profession and was inspired by the natural way of life chiropractors lived their lives by. 

"[Physiology is] more about 'how do you create health?' than 'how do you treat disease?'.


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"I think every single person could benefit from having a chiropractor on their health team."


Baldo 0:00
We're not recording. Alright, so welcome to the How Do You Health? Podcast. It is Friday morning.

Jon Mendoza 0:08
I don't have any,

Baldo 0:08
it's fine. We're not recording this one live on video like we usually do, but maybe I'll get up here in a second. But because we have two chiropractors talking today, and so I know that I'm gonna, I'm just gonna just be silent in the background a lot. Although I will ask a lot of questions. But we have Dr. Matt here and ran. It's always fun getting to chat with you. We ran into an airplane one time we were on a flight back together. Yeah. And the Superbowl

Matt Delgado 0:35
was on we were watching the Super Bowl together. I watched the super bowl with you on an airplane. Yeah. Well, I

Jon Mendoza 0:40
was coming back was this last year?

Baldo 0:42
No, this is this year. from New York. You were coming back from Florida.

Matt Delgado 0:45
Yeah, I was speaking in a chiropractic school had Palmer Florida down there. Nice. And then just randomly in Nashville, right.

Baldo 0:51
It was like a nationally over. That's awesome. Yeah, it's awesome. And it was cool. We need to sat next to each other. We just like, you know, talked a little bit about health and business. And it was it was great. And of course, we have nurse doza, who is also a chiropractor, and also a nurse, and we're gonna talk practitioner. So I'm TexMex. Yogi. So let's get this party started.

Jon Mendoza 1:11
So you are with lifespring? chiropractic. Yeah. And that is your clinic that you started here in Austin, correct?

Matt Delgado 1:19
Yes, sir. I did. Yes.

Jon Mendoza 1:20
So when did you start that?

Matt Delgado 1:22
That was three years ago. Just last October was our three year anniversary. So it's three years and a month old? It's still a little baby.

Jon Mendoza 1:30
That's awesome. That's awesome. You have grown tremendously in that time, though. Yes. How would it so you were roughly how many patients do you think you'd probably see in a week?

Matt Delgado 1:40
I want to answer that one publicly. Because your chiropractor you know, that question that a lot of you know, I think in? I don't have a problem with you asking me that. I know you but I don't want to answer that one publicly. Because I know if other chiropractors hear this, that chiropractors that's how they compare. say this a lot. how they compare male parts is how many patients you see a week. That's kind of a gotcha number we throw around so it's different for everyone. I don't want to be super busy relative to other clinics, but you can say for I've grown tremendously, yes. Yes. So

Jon Mendoza 2:19
let me see. Let me rephrase it. I get what you're saying. from that. What you really look at it is your practice is more of a I mean, it's hard to look at his patients. Yeah. Right. Like at their client. Right. Like, I think that's how you feel it. So it's a community that you built. Yeah. And you have wonderful, wonderful individuals who support your, your practice and and look at your vision of of what chiropractic is. Yeah. And so I think, what's funny, like, because if you ask me, I'll put the spotlight on myself. I probably adjust maybe four or five people a week. Yeah. Right. Yeah. And but they're cool, because bardos, you know, even seen it too, like, they're, they're meaningful, like, they're, they're engaging conversations, we just talked about nutrition. You know, we'll talk a little bit about that if we need to. I do feel that I don't get to emphasize chiropractic as much as I say you do. And so I think I've seen the videos. And I've seen you know, how you and Dr. Scott practice, and it's very much a whole body approach. Yes. Right. I think that's really cool. And with chiropractic, I, I think you could probably even think about the time right now, would you agree that chiropractic is one of those professions? That is pretty much has a lot of promise here for the upcoming future?

Matt Delgado 3:32
No, for sure. And I think in a new way, though, in a new lens, right, because the way that it's been or I say the way the public sees it is just a very old school, and it's something that is changing with everything else. And if we adapt it as we should, I believe then it's something that's extremely promising for the future. Yeah, yeah. Maybe not. So from being specific, not so you know, with the way that it's even explained or delivered in an old school approach, where it might be more mechanistic or bone on nerve, you know, bone out of place, but more from a neurologic standpoint, and more from vitalistic standpoint, and salutogenic and how it impacts our health from the inside out. And that's the future of chiropractic is the way I see it. That's why I got into it.

Jon Mendoza 4:22
That's awesome. So do you feel that chiropractic should be included in overall health? Like approaches?

Matt Delgado 4:33
Yes, absolutely. I think every person could benefit from having a chiropractor on their health team. I wouldn't say Our office is right for everyone. Nor do we want everyone coming in our office. But yeah, having a chiropractor on your health team and seeing how it fits into health I think is really important. And that's really even the standpoint I'm taking on it is I see myself as someone who Who can help teach the world what chiropractic is in a modern way that people can understand? Not that so, you know, out there or you know, you go to a wedding, for example, and maybe not right now because COVID. But if you sit next to someone at a wedding and it always comes up, what do you do for work? As soon as someone hears you're a chiropractor. I mean, you probably got this too, right? Like you get a million questions about what chiropractic is because their grandma's uncle's brother sister had something bad happened to them and went to a chiropractor, and they want to tell their story.

Jon Mendoza 5:33
Yeah, I get it. And but do you still find that there's still people who have not been to a chiropractor before?

Matt Delgado 5:39
Oh, yeah. Many? Yeah, we still, I'd say a lot in Austin have been already when they come in. Yep. Because it's a very health conscious city, very forward thinking city with health, but there are quite a few who have not been in. And most of those, I'd say are people that found us through social media have just been following what we're doing. And some of the things we're talking about, and it's maybe caught their eye seems interesting. So a few months later, they, you know, might have something come up and they see the need for a chiropractor then and boom, there they are. We actually one of the friend desk, who works for us, Danielle, she's awesome. She's sweetheart. She's great. And we were just talking last night, actually. And we had a chiropractic student in the office shadowing. So they were talking to and I asked Danielle, I was like, Danielle, how did you find us again? And she's like, Well, I was following you on Instagram. And I just I liked how you were sharing information. And it seemed really interesting. And then I got into a car accident. And I figured I needed a chiropractor. So you were the You were the one I knew I would see if I felt like I did need to see so yeah, there it is. And then she's working with us. NASA. You never know.

Jon Mendoza 6:50
That's awesome. I love how it in Austin. It's very serendipitous how you meet people that way. And in this aspect of it with with, you know, Aaron, you've met before, you know, the other day too, as well. I was working at a nonprofit, we're not working but like she was working at the nonprofit I was on the board. And we wound up kind of like, I knew one day she was going to work with us, you know, and just we figured that lines overlap. Eventually she knew about chiropractic. She's been a chiropractor forever. She loves the idea of it. She's a yoga instructor as well, when when somebody emphasizes health, it's very easy to understand that they include chiropractic as like, it's almost like essential. Like, what's crazy is I don't see a lot more chiropractic patients because I'm doing more nurse practitioner stuff. Yeah. And but most of the clients that come in or have a chiropractor like alarm. See you

Matt Delgado 7:38
Yeah, yeah, I've seen Yeah. You see, yeah, we have a ton of people to that. See you guys in same thing, like, I don't have the time because all that we focus on is adjusting. And we use his team approach also. And man, I was just in here last week, and it's crazy. You know, when you're doing something, you just end up talking about it, whatever it is in life. I was kind of I love to use myself as a health example, a lot of times in bad situations or things that I've learned through my own mistakes, maybe and I was talking about being in here and I talked about you guys, to a lot of people, we're always talking about you guys. So for nutrition things and for supplementation IV drips, which I've got one of my arm right now here, but it's, you know, this is the spot to be and your knowledge is incredible. You're just talking off off mic here. And it's always it's always a good conversation nerding out with you. I have fun with it. I love it.

Jon Mendoza 8:32
Well, you you understand it. And I it's a mutual respect. I think more anything else, I've seen what you've done over as a lifespring. As a business owner, I respect you a lot too. And I love talking health with you. But I mean, you're kind of the you know, this, this approach. It's refreshing almost because we're colleagues, that's how I look at it right. And what's interesting is through this time period, I've gotten to meet more chiropractors. And a lot of them are coming here now. And it's cool because like y'all are coming and getting Ivy's. And we get to talk that we get to see all walks of life as a chiropractor comes in here. She's a She's like a doula kind of she helps with like the like the birthing and adjusting throughout with pregnant women. And then we've have another lady she's, she's pretty much in pediatrics, you know, and it's cool, because everyone has a different approach.

Matt Delgado 9:22
Yeah. And like subspecialty almost like what you just said, like some with mostly pregnant moms. Some have kids. Yeah. Yeah. It's it's different wherever you go, which I think is cool.

Jon Mendoza 9:32
I think it's amazing.

Baldo 9:33
I think it's great. So it's interesting, because you guys were touching a little bit earlier about Sorry, my microphones would be weird, but I was making I was gonna make a comment that growing up. You talked about and even earlier, you talked about how people are driving down from like Dallas and Houston to come see you and they probably passed like 100 chiropractors

Matt Delgado 9:54
and not 100 Yeah,

Baldo 9:57
yeah. And and Working here, I've seen a lot of chiropractors and we talk chiropractor. I even have a chiropractic book that I that I'm reading again that I just pick up and I'm just like, it's called touch for health.

Jon Mendoza 10:10
Like kinesiology. It's applied.

Baldo 10:11
It's good job. Did you hand that? Yeah. It's fantastic. So I love the art. But growing up, it was never a thing. Like, you know, I heard about doctors and I heard about like dentists and even nurses and like, my friends go into school to this and that, but it was like, chiropractic was never a thing. And even when he was going to chiropractic, I was like, What the hell is that? Right? Yeah, and it was just not but now that it's now that I'm on this side of it, there's so many chiropractors. Yeah. And you guys all speak the same language? Yeah. Right. Because even if they have different specialties, it's still like the same base, same foundations. So like in other medicine, arts, it's, it's sometimes it's completely different. Yeah. We even talked about a nutritionist earlier. There's like, how do you not know these things? Right. It's just like, it's, it feels like chiropractors are long, whatever their specialty is. There's still that same foundation.

Matt Delgado 11:03
Yeah. Which is cool. It is a funny story. Actually, I was in right after chiropractic school. I went to Italy for a month. And just to you know, blow off some steam and have some fun. It was just a fun trip after a long ass program. And I hurt my shoulder snowboarding in Switzerland. It was my first run down the Swiss Alps. And what do I do? I land right on my shoulder. And I could barely I'm like doing like an ortho on myself as like do gos. I'm like, shoot as this is this year, it was dislocated. My shoulder my glenohumeral joint. So I it's not it wasn't dislocated. But I could I couldn't move my arm. So I looked all over in Switzerland. Nobody was open. It was during the holidays. It was right after New Year's, and they take long holidays there. So I found the closest chiropractor was in Milan. So I took a train down to Milan, Italy. And I found this guy who the only office that I found that was open and like I think God, and I called him a couple times. And then I show up. And he's like, yeah, we're closed for lunch. Sorry. So I wait around for two hours, just to see this chiropractor. And thank God that I did because super cool guy. And it was like what you just said balda that it's like a brother from another mother, honestly, like we were nerding out we were talking about, like reading the same books. We live in the same way. Like, it was crazy that somebody in Italy is just like, it's like a clone of me in Italy. And he does the same things every day. He's adjusting people and we're talking about he was reading I don't remember what it was something with neurology one of the books at the time. But it was just so cool. having a conversation with someone another part of the world who thinks the same as as Toby. And I still keep in touch with him through Instagram. That's the world small through through technology.

Jon Mendoza 13:05
Yeah, that's that's beautiful. I, I have so many chiropractic stories internationally, because my class I'm sure deserves your classmates were International. Yep, I'm sure you had. We had people who didn't speak English in our class. And they're coming over in Chiropractic and, like somewhere from Asia, and they were gonna incorporate acupuncture because you can do acupuncture as a chiropractor. Yeah. And it was very interesting because like, you know, you've talked about your background, you know, which is natural medicine from your family side. It's a lot of incorporation. chiropractors have always been a very natural approach to health and wellness, because there's been no medicine involved. chiropractic medicine is kind of it's a misconception. Yeah, medicine can be any healing power. That's really what it comes down to. So you can say the healing powers the hands. But really, I say it's my hands in my brain because you're you're trained to diagnose and treat everything like in chiropractic school. What most people don't realize is you take the same amount of coursework as you would as a medical student. Yeah, if not, you take more neurology and if we had more neurology we definitely more nutrition

Matt Delgado 14:08
and physiology because you're not learning how to so much I identified let's say disease from such maybe internal organs standpoint, you do pathology wise, but it's more on how do you create health not how do you treat disease, and then you learn so in depth what normal physiology is, I mean, you also have to learn abnormal, right? So you should identify it sure. But naming it isn't as important if we know it's abnormal, we can send out to a primary care, you know, even for console in my mind to, uh, you know, some of the functional medicine doctors I work with, if there's something that needs to be addressed, but knowing what from within my lane I can do to impact a person's health. That's where my mind comes in.

Jon Mendoza 14:52
Right. And so when I was in chiropractic school, I quickly realized I didn't want to refer out I wanted to treat it because the school I went to was Parker.

Matt Delgado 14:59
Yep. Dallas, right?

Jon Mendoza 15:00
Yeah, in Dallas. And so it was a mixed college years I think was mainly straight, which in the chiropractic world being straight is very much just hands on chiropractic, no instruments, no outside modalities. It's even a philosophy mindset. Yeah. Mixed is you can incorporate modalities like ultrasound, cold laser therapy graston, even bloodwork. Yeah. And so we were taught as primary care providers. That's, that's what chiropractors are, we're primary care providers. Because if you go to a rural area, that's the only doctor you may see for a while and you we were taught to look at addressing lung issues. Heart, we stomach like I do, when I went to nurse practitioner school, the assessment that we did as a practitioner practitioner standpoint, was the same exact one we do as a chiropractor.

Matt Delgado 15:45
Yeah, hands down. Yeah. And I remember all that, too. Like, it's it was, because we had the same training, like even as more of a we said, straight in chiropractic school, we had the same thing I just knew going in, though, that that's not how I wanted to practice. So I guess I saw it, as, you know, you kind of glaze over it, you know, you have to learn it for board exams. And that was it was for me. And I still, you know, it's surprising though, I still actually use some of it. When people come in, especially with digestive things. There's a you know, been a couple people with gallbladder dysfunction or with even appendicitis and to be able to identify that and send that out like for appendicitis, right? What I see it Yeah, at least I feel good knowing that I'm equipped to find these things. And understand these things. And even my first year in practice, I had a guy who, I don't remember the exact thing that he was going through, but it wasn't a stroke, but might have been a brain aneurysm. Something's going on in his brain that he needed to get out of my office. He was not in the right place. And I identified it, and I even I told him, You know, I even I was so scared at the time I stepped out of the room, I called one of my medical doctor friends. And I was like, hey, these are the things I'm seeing. Is this, right? He's like, Yeah, he's like a good call. What I would do is, you know, call an ambulance or make sure that he has a ride to hospital. Yep. So I told him, and I did not know how to tell him at the time, I was sweating bullets, and it was my last patient of the day. And the dude waited like an hour to see me as a walk in, like, oh, man, oh, man, he waited an hour to see me. I talked to him for 15 minutes on it. I'm telling him that he's got to go to a hospital. He did. I got his phone number though, to check in with him even because I care enough to do that. And he, he tells me the next day, he just said, Thank you so much. Yeah, thank you so much for getting out of there. And then he came back as a patient. Yeah. Yeah.

Baldo 17:40
It was awesome. So super cool. And those are always like, interesting stories, right? When you have to deal with things for the first time ever, as a business

Matt Delgado 17:47
owner, I was sweating bullets.

Jon Mendoza 17:49
Yeah, because you're not prepared. I think that's one of the cool things about practice. Even as a business owner and the healthcare world, you don't know what you're gonna see, right? You'll have a call in and they're like, Hey, we heard this could help. And it's cool. Because when you start getting the reputation as a person who can help people, we're gonna throw all kinds of things your way. And they're gonna say, hey, well, I got this thing. And can you look

Baldo 18:10
at? Well, he can. Can you take care of this? Yeah,

Jon Mendoza 18:12
because it's very possible. It is very possible. Like, I'm sure you have a bag of tricks that you're like, Well, yeah, I can try this.

Matt Delgado 18:19
Yeah. Yeah. Yeah. And the things that you learn from it, I'd say even other practitioners, right. Like, if I'm a sponge, I love like, that's why I love talking to you. Because I feel like I learned so much just from listening to super cool. So you know, if and if you listen to that, you just pick up little tips and tricks along the way or seminars we're talking about same thing. You go to seminars, continuing education, and just a sponge. Our brains are sponges, so you're always learning new things. And that's where you every year, I feel so much more confidence so much better. And I just have more tricks in my bag than I did before. And it's really cool. I can't imagine like, you know, 20 years and even,

Jon Mendoza 19:01
yeah, what what it's gonna look like because the profession itself, what's been so fascinating about it, when I was in chiropractic school, I started my nursing program, so I knew I was gonna become a nurse practitioner, and I was a chiropractor during the day Nursing at night. Wow. So I had a very hard time developing my philosophy at that moment. Because think about Chiropractic and very natural approaches, we had classmates that their whole families had never had a needle injected into them at all, like no vaccines, no immunizations, no blood draws. Yeah. And they were fine. They just chiropractic family their whole life. Yeah. And they were completely healthy. And so I knew I was like, the body's Amazing, right, like we know that it can capable of so many things. What's been fascinate about chiropractic is you talk to every chiropractor will be a different practice, like completely different, which is good and bad for some parts and I think right but for the most part, it's a network of different types of specialties. And the further that you learn more about the body, you're never going to stop and and this the see ours, the more you learn about it. Like, yeah, I was taught that I could pi do that, like, where now we're taught to two kids were to geriatric rate sports rehab, women's care, like we know how to, like move a baby around if they're breached in the, in the in the womb, like, that's cool, right? Like, that's pretty amazing. But there's even the neurology aspect of it, it goes really woowoo. And it gets out there until like energy work and all that and like Joe dispenza, and all that, that we talked about, he's a chiropractor. And, and he talks about the body as more of this energy mix of just atoms. And we had a lot of that in,

Matt Delgado 20:38
you know, being on the west coast. And I, I had to say, I don't know if you're bad to say good or bad, but it's throw it out there before I love it. And I'm big into into that. And you know, Joe dispenza is such a smart guy. And he's a neuroscientist, also as a PhD, I believe, as long with a chiropractic degree. And I

Baldo 20:59
think I was, I think that was posed chiropractor? Yeah, it's almost like in your case, like, I'm gonna go do something more with this nursing.

Matt Delgado 21:05
Yeah. So yeah. And he utilizes, you know, meditation and essentially unlocking the brain, learn how to unlock the brain and step, you know, step out of your own way. Yeah, you have amazing healing stories in his his own story was the catalyst that I think blew him up, he had one of the most amazing stories from being, you know, not being able to use his legs. And I think it was a spinal cord injury, and he visualized. And it's cool, because I can see him doing it, like the exact neurologic pathway that would happen and all the cascade of events, and he's seeing that in his head for himself to heal, and for himself to move. And you would never know to this day, like the way he walks when he moves. It's a it's a, you know, quote unquote, miracle stories, that it's, it's incredible. And it defies any laws of what you would learn in a medical school or in any school. Right? So there is something to be said about that, for sure. And I think there is a place for that for sure. In healthcare, and I think it's been neglected for so long, and it's starting to come up, which is, which is great.

Baldo 22:12
I think it's starting to come up. Because the US they know the people definitely not the medical industry, right? It's really more of like clients, and just people in general, the environment, like in our society, being aware of these things and accepting them. Right, but it's almost like we keep talking about like building a new health insurance, like it's never gonna come from the top. It's gotta be all these people wanting that and requesting and demanding that we got to do it.

Matt Delgado 22:39
We got to be changed. Yeah, it's not someone that, you know, we're gonna find on a ballot and auction and just say, okay, it's fixed.

Baldo 22:47
Yeah. Because another question that keeps coming up is like, you know, how, like, last night, someone asks, like, what do you do about all these people that like they're hearing this, but the fact is that they're still hearing it even more from like, the TV and from the, you know, and all this other stuff. And you just said, like, well, you just have to keep telling them until they until they figure it out on their own. Right? Because it's not going to change. Like, it's still true that if you visualize and if you allow yourself to heal, you will heal it, it happens all the time. And I think that, you know, the science tries to describe it like, well, it happened because like this, and this, and that

Matt Delgado 23:23
is the placebo effect.

Baldo 23:24
And there's always this odd chance that that happens. So here's

Matt Delgado 23:27
a great book, though, like you are the placebo, right? Is that Joe dispenza? I think it is. Yeah. So there we go. Again, great book, if any readers out there, I highly recommend it talks about how the placebo can help us so much. And to counter that had a no CBOE effect, we can think ourselves into something really bad. And that's where, you know, Dr. Google comes in. I'm sure you guys get that a lot in here, too. People come in they, they've been to Dr. Google, they've been on the web search and all their things. And they come in with a laundry list of terminal diagnoses that they believe that they have when it could, on you know, everyone i'm sure in the nutrition standpoint, we were just talking about this, it's probably you know, it's almost the same thing for everyone got dysbiosis or leaky gut you, you get back to the fundamentals and the essentials and the consistency, right. That's the hard part is truly changing. And being consistent and not cheating, giving your body enough of a chance to heal. And same thing with you know, what I see as a chiropractor uses chiropractors the same thing, the same things we see for everyone.

Jon Mendoza 24:34
Yeah, and I love it too. I think people have understood now it's like, well, how long do you go to the chiropractor for? How do you How long do you have to go for? It's like saying like, well, how long do I have to eat healthy for my loved chiropractor?

Baldo 24:46

Matt Delgado 24:46
mean, I said

Baldo 24:47
the ice use the same thing.

Jon Mendoza 24:49
Let me just gonna do this. Like this is what you do. Yeah, I know.

Baldo 24:52
Right? It's like there's this one lady that came in she had lost a lot of weight. She's looking good. And she's like, I just can't wait for this waiting to be over so I can get The pizza. Oh, yeah. Right now, like you said, you just told us like you're so happy. Because you've lost away so much weight because you look so good and you feel great yet. You still can't wait to go. Oh, like I don't get it. Yeah,

Jon Mendoza 25:17
I know. But it does take a lot of work. Yeah, to keep yourself together. And I think for a lot of people, that commitment has to be there. And so for some people they're afraid to commit and maybe maybe they're afraid of change. Maybe they like the routine. I mean, dispenza talks about, you're attracted to the same routine that you make in your mind. Yeah. So that if it's positive or negative, you created it. Yeah. And you might be attracted to that. Because that's all you know.

Matt Delgado 25:41
And, you know, I think it's it comes down to belief system also, and with what we're taught at a young age, unless we have I think, for a lot of us, unless we have an extreme health struggle for ourselves. That's a lot of times what you'll see it takes for somebody to change their habits, at least to or to really make a shift in their life. I don't know if you guys see the same things in here. I'm curious to hear it. But that's typically, right. It's that breaking point where it gets to be so bad that it's like, okay, now I'm ready to make a change. Yeah.

Jon Mendoza 26:14
Yeah. And we asked about it last night, too, because you've asked about it, too. Do you have to hit rock bottom to make that change? Yeah,

I don't know.

Baldo 26:22
So we have Lars right. Do you know, Lars?

Matt Delgado 26:25
I know, I know who he is. Yeah.

Baldo 26:27
So I asked that question. Because he does it. He's an optimization coach. And I was like, Hey, man, like I like so often, we hear someone had to hit rock bottom. And then like, they just up leveled from there is like, Is it always the case that they have to do that? And his answer to that was like, well, you're already there. anything. Anything that doesn't get you there is just your own limited belief? So like, no, no one has to hit rock bottom is is like, you got to undo the belief. I was like, that's perfect. Like, that makes exactly that makes very much good sense. Because a lot of people have asked say, like, pretty much like, Yeah, you do have to hit rock bottom to do that. And I guess that's one way

Matt Delgado 27:00
right? That's that's, that was by way I mean, I I was just telling you off, off mic. It was it was a diagnosis of graves for me and autoimmune thyroid thing that took me and it was you know, it was the build up for me it was a buildup of stress. It was a buildup of school was built up in my my daily habits. I am in charge of my own health. I understand that. But I didn't at the time. And it took me drastically shifting my habits, my daily habits every day, doing these things to, to use the same thing that got me to a low point, accumulation of bad things. I just started accumulating the good things to get me to a good place. And when I did that enough, my gosh, guess what, I got to a good place. I sent the damn thing into remission. So

Baldo 27:49
what's the same thing with like, weight loss is a big thing. Always right. Like it always will be right like people is like, it's not like you didn't get fat by eating like that one day or two days.

Matt Delgado 28:00
It took years whenever my friend Boris, he's a chiropractor. He goes one. one slice of pizza never made anyone fat. He goes one salad never made anyone healthy. Yeah, that's

Jon Mendoza 28:12
true. That's true. Yeah, it starts with the next meal. And you build on that and you build on it. You develop a routine, yes, your routine becomes the definition of you. Yeah, it's whatever it is, like, from the moment moment you get up in the morning to the moment you go to bed at night, you have a routine every single day, whether people are met or not. If your routine evolves apathy, it's going to show somewhere in your life, if you are a hard worker, and you put forth effort, whatever it is that you're trying to accomplish, you'll get there. I mean, that's what I've learned in life that if you really want it bad enough, you'll get it somehow.

Matt Delgado 28:48
Yeah, if you Yeah, it was like Tony Robbins videos as like that. But focus and massive action. Yeah. I mean, how do you break it down as simple as as like a little jet? I think he's got a point there.

Jon Mendoza 28:59
Right. And I like people who take action. Yeah, right. You and most of the people that I've met here in the past couple years, are doers. And there's people that you get attracted to being around because their energy says, Well, I'm already doing it. We're doing it right. Like you said three years. And you're like you have It's been a long fun road. You've had a great time with it, right?

Matt Delgado 29:23
Yeah, but it sure as hell isn't over.

Jon Mendoza 29:25
No, of course not. And like you said, 20 years from now, what is your practice look like? What's going to include it? You know, I think there's a purity behind chiropractic because the truth is, it's your hands. It's you. Yeah, right. You if you can heal anyone and help someone get healthier from just you being you. That's what a true definition of what a clinician a practitioner or a doctor really is. Right? And you have to think, not the doctors don't. But the true great doctors from every walk of life, a chiropractor, a physician, a dentist, you can have someone who doesn't get Have a shit. They really don't. I've had we've had doctors that they just did it for the money.

Matt Delgado 30:04
Yeah. Well, you can tell to that, you know, I don't think they they asked, I don't think to ask any questions, I don't think asking the right questions if you're in it for the money. And I don't think if you're not asking the right questions, you can offer the right solution. Right.

Baldo 30:16
And I've never tried to find also like, what's the thing I need to give them? So so this is a complete visit? Right? Like,

Matt Delgado 30:22
yeah, from a business standpoint, you know, and that's where I think it gets a lot of people into trouble. Because when you start looking to short term, instead of long term, right, because I think the least input you can give someone to get them the max result, they're gonna tell all their friends about you. Right. And I think we forget that, that if, you know, we help someone fast, we're honest with them. And we're not trying to just rack up every bill that there'll be with us for life and tell all their friends to and then that's just gonna snowball. And before you know it, you're way better off and if you're trying to gouge everyone, and it's kind of opposite. In fact, I

Jon Mendoza 30:59
love how you brought that up here. I'll put it this way. From a business perspective. We're small business. Yeah, I sped it up is that

Baldo 31:06
I could feel it.

Jon Mendoza 31:12
A little bit. Yeah. But it's when you don't feel but he could just feel like like rushing in, right. Yeah. Yeah, I was thinking. It's kind of slow. There we go. I'm from a small business perspective. You do a lot to market yourself. And you have to I mean, I, I, I love this. If you drive on South Lamar, and you drive outside of clinic, there is a huge photo of yourself. Yes. And Dr. Scott, they're outside. So it's almost a smile. biggest smile. The most welcoming smiles. It's attention grabbing. It's it's brilliant.

Baldo 31:44
Is it just the top? Or is it the full body?

Matt Delgado 31:46
It's cut? It's just the top and then there's a interchangeable word bubbles?

Baldo 31:51
sounds right.

Matt Delgado 31:51
The idea was like from Ella royal, you know the song. Yeah, super famous how they always change it and make it funny. And we were doing a good job in the beginning. So I'll have to throw it out there and help.

Baldo 32:06
Like, like,

Matt Delgado 32:08
Tommy team?

Baldo 32:08
Yeah. Oh

my gosh, like, like,

Matt Delgado 32:13
you put a file together of all the different things we can have out on the side. So we have to think about it. It's just like, let's go back to this recycle the same 20 different things with the word bubbles,

Jon Mendoza 32:23
but it's fun. You can have it from your client. Just say yeah, go do you want to say the ugly, you know, saying the weaker motivational speakers.

Matt Delgado 32:29
There we go. That's gonna happen.

Jon Mendoza 32:31
Yeah. But you know, the small business aspect of it is that you mentioned something important. You said, You're giving because you know, one day it's going to come back. Yeah. And what's interesting in business, too, I want to tell anyone who is starting or is even in business, the ones that will agree with this. It does come back. There's a lot of stuff that you can give away. And I know in chiropractic, I was always told don't give stuff away. Like don't have to. And I get that. Yeah, because cogs and, and overhead and rent, yes. But you do what you can. And what I look at it is that, just like anything, if someone comes in and they need help, you're not going to turn them away. And at one point, you don't ever stop trying to help someone just because it's born in you now. And then it came out. And now you're like, I can't turn it off. Yeah. Right. And so when someone comes in, and they need help, we want to make sure that we can give them the help they need. Because truly, at the end of day, I want to sleep well at night. Yeah. And I know what I do is valuable. And what you do is valuable, what you do is valuable. And so the time and effort that you put towards someone. It's something that's going to last so much longer. And those little instances where you don't even think about it. It comes back tenfold, the Starbucks book that's up there scholtes talks about in every Starbucks when it's almost kind of like an unwritten rule if you spill your coffee or whatever. I mean, you're giving them another cup of coffee.

Matt Delgado 33:57
Yep. Yep. It's the little things like that. It's a experience customer experience. One of my biggest influences in business is a couple books that come to mind for him a couple things you just said give the go giver was the first one of the first books that really impacted the way I do business, which is all about that givers mindset. And I think we're taught right like you said in chiropractic school, it's like don't give things away for free. We're taught they get to mindset or we just I think naturally have it when we are first starting out is like, I need I need I need what am I getting out of it? Yeah, like my bank account is low. So I need to I need business. I need customers. So we are go at it from that standpoint, which I don't think is the best. And then there's a book all about customer experience. The power of moments, there we go. Who almost blanked on that. And my mentor here in town, one of my mentors, Brian Eisenberg, he's been a huge help in my process. He's the one that brought that book into existence for me, but all about how we create it Those heightened moments for people and how we create the best experience. And there you go, you did that. You just mentioned it with Starbucks a little things like that with a coffee. And, you know, you can make someone's day with the smallest things. And when you learn how to implement some of the things, like what you just said, it leaves a lasting impression on somebody. And that experience when it's phenomenal, or when it's exceptional. That's when people are really talking about you to all their friends. And I think you guys have done an incredible job of that in here. And it's fun to be in here. The energy in the space is always is always fun. And I keep looking outside of we're in nature all you know, Austin's a beautiful place, he got a little bit of nature in here. Some cool, flashy neon lights is just the feel of it. But you guys really is what make it what it is. And it's just it's cool. The environment you've, you've created. So I can I mean, I can totally feel that in here. Well, thank

Baldo 35:51
you. Yeah, no, thank you very much. And it's really interesting, because Lately, I've been having to step out of the office more just because it gets so busy in here. And I was like, I need there's stuff I need to do, right? And he's like, man, I sometimes I need you to like, not leave. And I was like, Yeah, but I also have like, all this stuff to fit in. I missed the place too, because it's like this whole community. Yeah, the thing about it is that that's also the reason sometimes I need to step away because we don't have our private offices. Yeah, they were just like, I need to lock the doors. I can finish this yet. It's more like, I need to step away cuz or else I'm being rude to people. Yeah. And then like, I can't talk to you right now. And it's like, you can't say that to people. Like that's not cool.

Jon Mendoza 36:23
Yeah, when they come here, they come here for that energy, because it's a place that they feel at home, and they feel welcome. You've created that same space over there with your artwork inside. And even the decor that you have scattered out and the videos you do that people are open about talking about this, like what it's interesting, like you talk about, you know, our space here, I look at your videos, it's very similar, because you're speaking someone's story, someone's telling their story to someone else about why they're here. Yeah. And when people come here, they'll have IVs across from one another. And we've had this open area for people who've never been here. It's like a lounge, open seated area, open room. And people will converse with one another who have never met before, and all walks of life. But there's overlap. And there's very similar stories, like why are you here? Oh, this, I'm here because I'm doing this and I'm doing this and, and it's really, it's a blessing everyday is a dream, because I feel very honored that people go out of their way to come to us. Yeah,

Matt Delgado 37:21
it's funny, you mentioned that too. I feel like I meet someone new every time I'm here. And it's an always a very, you know, very warm person or just someone doing good things in the community. So it's cool to be even in a space like this because I know there's just high vibrational people are good people with good energy and, and go getters and doing things in the city. So it's, it's fun to be in that space. And you know, I feel like it's totally the same thing and like what you said, and in our office, and it's cool when even and we space the chairs out more now because of COVID. But, you know, people talk to each other and people know each other even too and it's just such a community feel and you see people conversing and then I'm like, wait, you know them? And then there's sometimes there's like three or four people all doing that same thing. They're like, I didn't know you came here. Yeah. Oh, man cooler like, yeah, it's it's so cool to see just that community feel and everyone kind of knows each other in the city. It

Jon Mendoza 38:17
is. And I can tell you right now, it's gotten us through some ups and downs. Yeah. And we can count on the community to be there for you. Because there's a there's a tribal community here in Austin amongst the health and wellness people that you watch out for one another small business owners, health and wellness people because they have their own story. They mean, well, they're trying to do good, and they're doing good for their local community. Because even when things are tough, it may seem like oh, we not able to control this, or this is out of our hands. But I'm like, well, where you live? Is your universe, right? That's really for most people, right? What's in your head and what's surrounding you on an everyday basis is your world. And you can control what you do you can change your routine you can change the people you talk to you can change the places you go to you don't want to eat at the same place. You are tired of it you got a different place. Yeah, you're not

Baldo 39:05
although I could eat well.

Jon Mendoza 39:12
But yeah, it's like, it's cool. When we when we look to feed off the energy of one another. It raises the vibration of the community as a whole. And so people will resonate with that because they can feel it when they come into your office. If you are welcoming to them and they feel safe, especially in an uncertain time. They're like Dr mascot me he I The moment I saw Dr. Matt I felt like he could help me Yeah, right. That's a cool feeling.

Matt Delgado 39:40
Yeah, yeah. And it's cool and and you guys do a good job of this too. But being on social media and different avenues like I mean what we're on right now like a podcast like people kind of get to know you before they even come in or Yep, you know, the first place and I do that with everywhere I go to like before I came in here. The first time I heard you guys was through Scott that other chiropractor. People listen to this, they don't know. And he had been in here, I think doing this same thing. And he's like, Yeah, dude, they're really cool people you should, you should check them out. So I did my own scouting, you know, and I went on social media and I started looking at you guys. And I started, you know, following you seen what you're doing. And you just started seeing you guys on friends of mine on their, their stories, and you guys are showing up everywhere. And I'm like, Okay, yeah, I trust them. I like them. All my friends I know and trust. They go to them also. And then I feel like I already know you and I, before I even came in, and then when I did that was like, Oh, yeah, this is. This is awesome. This is just

Baldo 40:41
knew each other already. Yeah. It's funny, because a lot of times like will ask that, like, how'd you hear about us? Like, oh, wow, my friends come here. Yeah, I was like, that's cool. Yeah,

Jon Mendoza 40:48
there's a mutual respect to like, we felt that way with rod from a texture. Like we hadn't met her before. And everyone raved about him. And we just became instant friends, you know, and fans basically at the same time, and I think that's what you have is you have fans and supporters. Yeah, like we're big fans of y'all. We're big fans of anyone who wants to come to Austin and kind of help this community in ways that you know, are uplifting. And and what, what chiropractic does is it offers a body, the body the chance to get better. Yep. And for for healthcare, especially right now. When things are not being told to people on how to get better. I can tell you right now, go ask your chiropractor. Yeah, chiropractors should be included in the conversation at the table with anything when it comes to health care, because chiropractors we've been doing it for years. Dr. Goodhart, who created apply kinesiology was the chiropractor to Bruce Jenner, and all the Olympians back in the 60s. He is basically blackballed from traditional health care, because he was some booty doctor who was based doing muscle testing. But he got them all better when the other doctors didn't. Yeah, and

Matt Delgado 41:52
you know, and like that, like the word gets around, and then they tell their friends, and they're probably also, you know, they're all seeing them for a reason, if he's not bringing them value. There's no way that all these people are seeing someone like that. So.

Jon Mendoza 42:05
And I just thought about this. So what's interesting about that tied into your social media, and now we're privileged to be able to use that as a platform to showcase what we're doing on a daily basis. This was back in the day when they didn't have this is word of mouth. Yeah, but word of mouth referral in today's day looks like that of Instagram. I saw you on Instagram. I followed you there. And when you get that, from a marketing standpoint, it's genius. Yeah, it doesn't mean you bought an ad, it means that somebody invested their time and effort to look at your profile, read up on you was called there already, without you ever having to do anything other than be yourself. Yep. Yep.

Matt Delgado 42:41
Yep. And it's cool. And then you just you showed the world what you do. And I think if you're not selling the world, what you do, but you just have fun with it, and you show it. Yeah. And you know that you're going to have people that, enjoy it and follow along, and something will resonate with them. And if it does, then, you know, they'll come in, they'll come and be a part of the community that you create. And so yeah, well,

Baldo 43:03
passion sells itself, right. Yeah. I mean, you can't hide that like, and then when they come to you, like you can tell like you're passionate about what you do. And people tell us all the time, like you guys have fun with what you do, right? Like,

Matt Delgado 43:14
of course we do better believe it. I always say at our office, I'm saying I tell Scott this all the time, I say, You're not gonna find anybody that has more fun with us. You just no fun than Yes. I just won't. I'm sorry. You won't. Like if there's a fun factor. We got to beat I'm sorry. Like, I'm not going to be cocky in any other area. But I'll tell you there, we probably got you beat if it's if it's the fun factor alone.

Jon Mendoza 43:38
Yeah, I got you. So I think about this. So we have our company retreat this weekend, like we're going today. I'm so pumped about it. I'm so excited. So I was thinking about I was like, Alright, this is the start of like more company retreats. They're like this bigger and better. And what it is, is we're bringing a lot of our friends in there to do like breakout sessions and team building activities, just to build that staff up and give them the resources. And it's not your traditional like going to obstacle course. Yeah, we're not doing our way we're

Matt Delgado 44:08
doing. I'm curious. I want to hear Yeah.

Jon Mendoza 44:12
So all right. So some of the things we're doing. Is Kente coming in today.

Baldo 44:16
Yes. Okay, so not, he's not doing what he's doing today, but he's

Jon Mendoza 44:21
okay. All right. So he's bringing up this thing called the lucea light and the lucea light is a it's a bed it's a it's a bed with a haptic like a lamp almost on top of it. It has these flashing lights that promote this psychedelic experience without drugs. And so you can create deep subconscious experiences, meditation, deep meditation, whatever and so I've never done it before, but I know it's incredible. So we're going to do it there. I did

Baldo 44:49
it at paleo

Jon Mendoza 44:50
FX. That's what he had a booth there and we met him.

Baldo 44:53
Yeah, and the idea is that we're gonna go through this breathwork while experiencing this

Jon Mendoza 44:59
Luci light Right. And then what we're going to do next is we're going to do NLP work. Which is a neuro linguistic programming. Yeah. Yeah. So basically neuroplasticity, wiring the brain, and our friend and net creativity, neuro creatively

Baldo 45:15

Jon Mendoza 45:16
she's going to be able to facilitate that experience for the whole team. Yeah. And then we have a bit of a guide and journey later at the end of the day to kind of help bring the team together, and maybe manifest what we want as a whole for 2021.

Baldo 45:33
Of course, planning and, you know,

Jon Mendoza 45:35
you know, stuff like that, but it's, it's very much focused on we're trying to regroup for the entire week, and and the month and the year, and and plan for the, the going forward.

Baldo 45:46
There's gonna be a little bit of that. But as we know, as business owners, the thing that matters the most is the community. Yes. And, and the and the relationship within the people working together. Yeah. And that's really the bonding experience is what it that's what we're, that's

Matt Delgado 45:59
that's the best.

Jon Mendoza 46:00
So we want this to be like what you just say, like, well, I want to be there for that, right? Because eventually, it's going to get legendary tour like, Damn, What are y'all doing?

Baldo 46:07
Yeah, it's

Jon Mendoza 46:08
like, yeah, so. So like, if you think about this, that kind of goes into the next thing. So we're, we're starting, because I told you about Austin health club. We talked about that too. Well, kind of

Baldo 46:18
everybody's getting IVs. And oh,

Jon Mendoza 46:20
yeah. So. So while we're doing that, we feel if we're better, we can be better for the community, right? If we're better internally, externally, we're better for everyone else. So the next thing that we're doing for Austin as a whole is that we're going to have this health market for this next month that we don't know what we're gonna call it. But it's a collective group of all our friends doing cool things and events and online stuff and in person stuff. And it's more of, we want to uplift people in a time when they needed the most. And I need to be a better me, I any bother to be a better him, but I want to bring it out in him. So I want to provide the space as a business owner and a partner and a colleague to say I need the improvement as well, because I can be better to the all at the same time. Right? Yeah. And I think what we don't do enough as business owners is you we don't take the time to sit back and really take in what we've done, what we've accomplished, pat ourselves on the back for a little bit, yes, but really take care of ourselves.

Matt Delgado 47:20
Yes. And that was you know, that was a great, I'm glad that you went into that a little more. Because if you weren't, I was gonna say, right here that is the gym that you just said, right? Because it's that internal first. And then the external is beautiful because of that internal. And we're the same way. with us. It's like, how can we care for our health the best if we're better health wise to than anyone else, we'll create a better experience for anyone else, that energy that I bring into the office, come on, come and get me again, come and give me the fun and the energy. Like it's, it's there. It's going to be there now. Because for all of us, and I say now there's a nick also Dr. Nick, the third chiropractor we brought in, we all care so much about health. And we're going to continue to care for ourselves first and foremost. Because if we don't, we're not going to have that same energy and that same vitality. And that's just that's what makes us us. And that's what creates that experience, too. Is that first, so I love that you said that that is and I think that's some of the secret sauce to that makes some, you know, great companies so great caring for their employees. And there's a lot of businesses here in town too, that do a lot of like, chiropractic perks for their employees or nutrition perks or yoga classes or things like that. And that's amazing. You should and we do the same thing with our team, we take care of our team, we we do things together, we we feed our souls, sometimes it looks looks a little different in different ways. But when you do that, it's everyone's happy. Everyone's good.

Baldo 48:49
Yeah, going back to that Starbucks books, you know, he talks a lot about like, there's always this dies of like, customers always right. But he always shows always talks about like, your your, your employees are always Right, right. Like you want to take care of them. Because they'll take care of the customers like, people are good. They're gonna take care of things, because that's because people are proud of what they do. Yeah. If they're happy, right, because if not, they don't they're just doing it because they want they need the money. Yeah. And that's what you don't want. Yeah, yeah. No, but when you're proud of what you do, and you're happy with what you do, you're gonna do it to the best of your ability that's across the board, no matter who you are. Yeah. Right. And so it's like that concept of like, take care of them first and everything will take care of itself. Yeah,

Jon Mendoza 49:30
I agree completely. I value looking at at myself as a person who's going to help the corporate side of this business come out, he's developing a whole nother development side of the company to where he's day to day operations and long term vision and so core values and philosophy and mission statements are important. You have to put them to paper because people who come in, he might not see you goes into the assembly lines right get to work you As the training blah, blah, blah, but it's like, but did we install the idea of our vision? Yep. And we want people to want to work here, we will have, we already can pick who we want to work with at this point now, it's pretty incredible. And I'm sure you can tell, sometimes you get stuck with like, Damn, I

Baldo 50:16
really want to hire you. But I don't necessarily need you right now.

Jon Mendoza 50:19
I love that conversation. So you think about like, well, how can we make this work? Because once you get past it, you're like, something has to be done here. Like, there's something here. And what's incredible, because when that happens from a business perspective, you you don't really, there's a trust, I think, in a respect to where you're like, we're in this for the same thing. Like we're in this with Austin health club. And Joe lucky, right? Like, he's like, CEO of that company. And it's almost like LMC. Yeah, and we're all partners in it. But we basically, we haven't really signed anything like we were basically like, we know what we're doing. Now granted, from a legality standpoint, we'll take care of that down the road. But I'm not too worried about it right now. Because there's good intent there. And I've made it a point now to I put up a guard, because I went through partnerships and other people what we've gone through already, and we've said like yeah, that's not it. And we've learned to say no,

Matt Delgado 51:11
oh, yeah. Oh, yeah. In the beginning, right. It's almost a yes to everything. Yep. And then you get burned enough. And you start to learn it from a business radar sense. What? And from a moral compass to like, what just what feels right. What doesn't? And then you find, you know, through the tribe that you already know, in town, like through you guys, when I hear about something from you, like you told me about this? The other day? Yeah. minutes. Yes.

Yeah. Before I even finish talking that I said, Yes.

Typically, my standard is the exact opposite. It's a no, it's a quick No, unless you convince me otherwise, or unless I know enough people. He's like halfway through a sentence. Like Yes, yeah. But see, the trust is there.

Jon Mendoza 51:53
The trust is there. And the thing is, when you present yourself in the business sense, it's your the elevator pitch. Yeah, every day like because imagine if I say, Dr. Matt, what is chiropractic to you and tell me in 10 seconds, you could give it to a tee right now, Baldo could tell exactly what we're about within five seconds to somebody, right? Because that's how great of a salesperson he is, too. But the idea is that you have to sell yourself, why should I go to you as a chiropractor over these 10,000 other chiropractors in Austin? Because I'm the one that's going to call you and make sure that even before you go to bed at night that I'm the last person you talk to to make sure that you're okay. Yeah, that's the difference. Yeah. And to me, it's the experience. It's the customer client experience that we go back to, again that we say that's what everyone's after. Yeah, I'm bout to basically break up with my bank right now. Because I don't have that experience. I said it. I need the personal experience. Y'all went big and went online. And there's no Connect me to me and a person face to face. Yeah, I need that connect in a time like this. I need that more than ever.

Matt Delgado 52:55
Yeah, I love that too. I do the same thing. And I think Scott Scott laughs at me, we're so similar. And it's funny Vito here said, you guys interact. Maybe it's I don't know. Like, we're the same. And you and Scott, I think are and it's like that same dynamic between you guys. It's funny. It reminds me so Yeah, there is. But I'm the same way. And I'm so loyal. I'm so loyal to a business to people. But when they burn me, or when something's off, like it takes a while, I'm like, No, no, hell no, like I'm switching to someone else. And that like it happened with my accountant, for example. And he was putting me off. And I was the last one because I was new in business. And at the time, you know, I'm making dekhta nothing my first year in practice, and he's literally got everyone else, all of his other clients, and he's given me the extension and throw me in the back. And then something was off. And he filed something incorrectly. And I was like, no, not a chance. So I went and I broke up with him. I went into his office and said, I said that, the reasons why in a very respectful way. And I just said, that's, that's not right. I don't feel taken care of. And I knew the best decision I could make was to walk and to put my money into a, you know, into someone that was doing more good for the world. And not that he was a horrible person, but I just didn't feel taken care,

Baldo 54:19
was it? It's like, yeah, the thing about that is that he probably or hopefully, right, he also took that as like, man, like, I

Matt Delgado 54:24
need to, I need to be better about those things. Well, he was pissed. And he's super old school too. And so I don't know he's got

Jon Mendoza 54:34
it. That's your mindset.

Baldo 54:35
Well, I mean, at least that's the hope right, like you would,

Matt Delgado 54:39
but I don't think so he was more upset and it was very reactive. For him and I and I talked to him in a way that was very respectful and very nice. I didn't say anything or anything. Like I didn't blame him for anything I just said very Matter of fact, like this is, you know, this is what happened and he said, yeah, it did. And you know, I apologize for that. I just, it's just not a good fit for For me, I don't feel like this is the right place that I'm in, and I'm going to make a change starting to snatcher.

Jon Mendoza 55:05
Yeah. And two points that I, when I was telling the bank this on the phone, I was, uh, I was saying, you know, do you want to she asked, Do you want to file a complaint? And I said, No, I don't. Because there's no point I said, when you're in your meetings, just mentioned this, just mention it to whoever, you know, higher ups wherever and just say, Hey, this is an experience someone had. Because the truth is, if they didn't care at this point, they're not going to care that you're gone, because

Baldo 55:35
it wasn't like it was the first time

Jon Mendoza 55:37
Yeah, but they're not gonna care that I'm gone. Yeah. Like, they're not gonna care that I'm gone like, so it's really like, I'm the one that needs to leave, because this is not serving me like I need something that did it attends to my needs, right. Like when someone shows up. It's really interesting, because the people will be the nicest people in the world. But if you were here first, it's only fair that I go before you because I was here first, right? Even if there was something, you know, that's very small. It's like I'm here first, right? There's an order to it. And there's a certain respect, and people want to know that they're being taken care of and addressed. And I think that comes down to the customer's experiences, remembering someone's name, looking him in the eye, making a very easy, accessible way to come in and get out. And and I think in business, too, once you do that, they tend to last the longest, because everyone has the same product after a while is the services that that really make the difference. Right. So I, I tell the people who are listening here who maybe have started business about this whole deal. Your customers everything, and it's really hard to get new ones. It's so much easier to keep existing ones.

Matt Delgado 56:46
That's a gem right there. Yeah. This little 15 second rewind button, I

Jon Mendoza 56:51
think yes.

Matt Delgado 56:51
Yeah. That's the button. Yeah, hit the button. Yeah. So

Jon Mendoza 56:55
I guess I wasn't when you

Baldo 56:56
talk about ROI, like, that's the best investment Here it is. Yeah.

Jon Mendoza 57:00
I mean, hands down, word of mouth referral, an existing client that continues to come back. Those are your best. That's, that's your base. That's what's going to make you when times are tough, the ones that come out to continue to be there to support you to bring you new business, because they believe in you because why? Because when you first opened, this is one thing that you know, used to drive y'all crazy as beginning. I would take a lot of time with people. Yeah. And unfortunately, that's just how it is. For some people, you have to you have to explain it. You have to spend a little more extra time. I mean, I imagine if I drive up to the auto shop, and I got something going on with me, and it's 555 You know, they're like, Damn this guy. Or like, come on, man. We take care of you.

Matt Delgado 57:45
Yep. Right. That just happened. My mom actually it's funny. You said that and be the guy wanted to go home but because he stayed late, and he did the job. For one thing. It's like something literally went wrong on her car. I think the next day or a few days later, she went back there to get it done. That's your spot now. Yeah, so you never know. And like, I can't tell you the amount of time that I've stayed late in the office. And you know, but now I don't have to buy now like, you know, you just show up in my schedule is full every day. But it matters to me I care enough. And Wednesday I stayed late I left the office at 7pm last night I left the office at 7pm I closed at six but I had a last night it was a chiropractic students shadowing and to me it means the world to be able to give this guy something and that little bit of fire that maybe he's missing right now because schools online and he says that he misses that so fucking right. I know, I usually and on podcasts, I'm usually not going for it. But here we go fuckin right. gotta use a little bit of effort to get it in there, that I'm gonna stay late to help this guy to give this guy something extra and to adjust them and go over adjusting stuff with him even. And just to talk, talk to tick with him to talk chiropractic with him because I know it matters. And he made the most beautiful post about it on social media. I didn't know he was going to but you know, he has to take a picture with me in front of the mirror. And he just had incredible words to say and you know, you never know that sort of the. I think it was Sid Williams You said you never know how far reaching white something you say do or think today will impact the life of like millions tomorrow. Like it's just that ripple effect is another way of saying

Jon Mendoza 59:26
that's funny. I just saw that quote like two days ago, I decided to switch funny how it works that way. I also put the quote in which probably has been passed around to the world doesn't need more successful people. It needs more healers. It needs more peace makers needs more storytellers. I like it. All right. I like and I'm interested in those conversations. I'm interested in those dinner conversations. I'm interested in talking with people who want to make a change. And and I think that's why we get along so well. I think that's why we get along with our friends.

Baldo 59:54
There's a close group. It's funny, right? Because some people would even look down and like you have another chiropractor on to therapy. It's not like that at all.

Jon Mendoza 1:00:04
Let me we had it the other day here. I think there was like three chiropractors here all at once and I was bothered take a photo of this because like this is gonna happen. That's

Matt Delgado 1:00:10
awesome. Yeah, I love that too. Yeah, we're the same we have chiropractors come shadow, like hang out with us. And who practice in Austin. Yeah, the shadow. Why? You

Jon Mendoza 1:00:20
know, it's funny. I would thought about this this week. In fact, I forgot we had the podcast today. I was like, I would love to come shadow you and Dr. Scott and get my adjusting skills back up again. To learn some new stuff. Let's do it. Because I haven't been to one of those seminars in forever, you know, so yeah, let's

Baldo 1:00:35
marketer over here is like Well, yes. And we should film it.

Jon Mendoza 1:00:43
Because I've learned in practice that it's the the guys that like, well, I learned this a couple years ago from this other guy, and it's some crazy adjustment like Wow, I've never seen that before. My wife isn't chiropractor to chiropractors. Better.

Dr. Fisher, she's she she has this amazing occipital occipital adjustment. Yeah, it can rock your world, man. It was an OTC adjustment that she learned. I mean, she can get the octopus she gets to see one. She gets really just incredible adjustments and me I like extremities. You know, that's kind of thing I like to so we've always done that head to toe, you know,

Matt Delgado 1:01:25
yeah, that's been my jam. That's how I you know, even getting into seeing pro athletes or anywhere you know, from and it's credible even saying this, he said something that sometimes we got to look back and, and, and just give ourselves a little pat on the back. Dude, my inner child is like smiling ear to ear right now even saying this or just thinking like, Oh, shit, like, that's, like, that's a cool thing, man, like the kid in me right now. Like, if I would have told myself, you know that 10 years ago, me that I'm going to be seeing some of the top athletes in the world or some, you know, Olympic gold medalist or the bet some of that, you know, a great NFL players or, you know, pro whatever. Like, to me, that's cool. I think that's cool. No one else gives a shit. But you know, just to live out my own dream is and to do cool shit. That's like what I want to continue to do. That's like, the things that and that's why I like you guys, too. It's like, what? And not just thinking to be like another successful person. Right? But how can I create a better world and then the process? How can I have a lot of fun, dude.

Jon Mendoza 1:02:26
Yeah, yeah, yeah. Well, the overlap is this. We bought and I talked about this, too. We're not starstruck anymore. Yeah, cuz we meet a lot of those people that you're like, Oh, you have the same problems that so and so has we're all human. Yeah, but you're coming to us.

Yeah, exactly. Yeah, the same issues. Well,

Baldo 1:02:42
I put more than

Jon Mendoza 1:02:45
fathers like I'm healthier than you.

Baldo 1:02:49
Were What up on them? Yeah.

Jon Mendoza 1:02:50
Because they'll come in and they'll say stuff and balls. Like I already know what to do. Like, I know. Because you've heard it so many times. But when when people look for help, and they, especially if it's themselves, they're not the easiest to come out and say like, hey, I need to help with something. Can you help it? Because there's the ego, there's a pride. And especially with guys, yeah.

Matt Delgado 1:03:13
Women are a lot better. And we listen to them.

Jon Mendoza 1:03:16
Yes. Well, it's, it's true because, you know, most of the time you have to get the patient or the client to say what it is that you're looking for. Women are more upfront about it guys, you have to be like a sleuth. Like hey, why isn't this going on? Tell me more about that. Oh, no. My wife told me to be here. I don't know it's like okay, well, that's not helping. Yeah, exactly. Yeah, but when when you look at being able to treat all those different walks of life it is kind of cool

Matt Delgado 1:03:44
it's cool. Yeah The reason that I think I forgot the point of the reason I even said that was you mentioned the footer like extremities I didn't realize at the time like even getting into that and like nerding out on that and I I love working with feet that's been my thing and if hopefully no one blackmails me and like you just take that clip Stan

Baldo 1:04:04
what I just said

Matt Delgado 1:04:07
Oh, damn it I struggle by alert

able to help people correct foot

I am in trouble with that with that. Okay.

Baldo 1:04:23
Bring it bring it

but that was but that was my segue and

Matt Delgado 1:04:36
there you go. But I mean the world is story you never know what what what things you kind of what happened to you get into with one thing is gonna lead us to to some really cool things down the road, right? Yeah.

Jon Mendoza 1:04:45
Yeah. And last thing, knee problems. No starting to need.

Matt Delgado 1:04:50
Can I get an amen?

Jon Mendoza 1:04:53
On the footnote right

Matt Delgado 1:04:53
there. Yes.

Jon Mendoza 1:04:55
So how are we doing? But

Baldo 1:04:56
my favorite adjustment is the wrist.

Jon Mendoza 1:04:57
Oh, yeah. The loonie one do icls In college people thought it was like a magician. Yeah, kind of like do that risky again, because it's the one where you bring the pinky in the thumb together. And you know, as I do on everyone like, dude, that's amazing. And then of course, in college, like a lot of people play guitar and all that stuff. It helped

Matt Delgado 1:05:13
them when I was waiting tables. That was one thing carrying trays. Oh, yeah. And I always had wrist problems left wrist because I carry the chair of my left wrist and the chiropractor I would go to would adjust my wrist and my elbow or throw it in there. Also most wrist things. I'm looking at elbow. Yeah. And I would be amazed at the relief I'd get immediately and how the muscles in my forearm would just completely relax after like, Dude, what do you that was like five seconds, or like, you know, 10 seconds, a couple muscle tests, make a couple adjustments really quick. And my forearms completely relaxed, I can move my wrist better. It doesn't hurt. More importantly, for me as a patient at the time, is what I'm thinking carrying trays. So cool. Yeah. So yeah, it's it's really cool. When you understand the body and you're able to make such a quick change. Or even like what Bob was saying, when people come in, he's hearing things. He's like, I heard it enough. I already know exactly what I'm doing. Like, other day I was in here. And I think I was talking. And you again, you remind me of myself in certain ways, like your brains already going, you know exactly what you want to get before I finish my sentence. And I think he did. I think he went got whatever, whatever was going in, and I'm like, Where do you go? And he comes back and he's like, yeah, yeah, exactly. And we're gonna, I'm gonna give you this, and I'm gonna give you this. Here's why. And then he goes into him. Like, I knew he would know it, but I'm in the right place.

Jon Mendoza 1:06:31
But you know, it's funny. Like for a postural and like, if someone tells you to describe what's going on, you could pie figure it out, like one or two more follow up questions. Yeah. So when people come in I, if they're telling me hormone issues, even Balto can do it now. Yeah. It's like, I know what's going on. Is it this this that? Oh, yeah. That How did you know is like, Yeah. Because everyone has that problem? Yeah, everyone has that problem. They

Matt Delgado 1:06:50
don't realize it. That's where when I think if people out there listening to this, right, we're, from our standpoint, we can see it. But when people are googling things, you're gonna get the worst case they don't, they're not even close to what's actually going on. So that's where I think paying for a good clinician and their analysis and their knowledge is priceless. And getting in the whole talk of even insurance. I had a conversation with my mom this morning, I was with my mom this morning. And we were having some coffee and I was talking to her about. I said, Can you imagine if people took what is it? They pay? Like about $300 a month for insurance? Now, what if you just stopped doing that? And if you put that $300 a month into something proactive for health, imagine how much better health even I think just from that one thing alone. And that might piss a lot of people offer out of context, but don't care. And, you know, insurance is the reactive system, not saying that it's not needed. And if it was catastrophic, that's, that's what I have. So if I break a bone, or if I do something horrible, and I need emergency medicine, I'm covered and I'm good there. But all the practitioners I use all the process, processes that I use are to care for my health out of pocket. Yep, I don't come in here asking you guys. Yo, do you take insurance? I'm not coming in. If you don't take insurance, I don't care. Because I know my insurance isn't going to keep me healthy. I know that's there. For if I get severely sick, God forbid, or in some way that I need emergency medicine and an ER, then it's good. Otherwise, I'm not using it even if I have it because I know that the analysis and the knowledge is just not the same. It's a different paradigm.

Baldo 1:08:29
I agree. And so that's what our goal is right to create the new health insurance, we want to call it health assurance.

Matt Delgado 1:08:35
It is that's what I say about chiropractic. It's helped usher in health insurance, right? Yeah, correct. And yes.

Baldo 1:08:40
And it's really a free market player. Right? Yeah. It's not about like, like, how do you make things cheaper? So it's affordable, as opposed to like, how do I get someone else to pay for it? Like, come on, you spend plenty of money on other things that you probably shouldn't be spending on? Yeah, you know, when it shifts where you can just pay 20 bucks for something simple. You'll do it all day long. Yeah.

Matt Delgado 1:09:01
We have to, but I think that's why there's so many even another topic gadgets are bullshit like that. Yeah, there's $20 gadgets to fix anything and air quotes on the word fix, because we all know it's not correcting the problem if I give you even a little temporary relief, but marketing's good. So if you and you know the retargeting ability, and you can really, you know, you can collect a lot of data now online so you can get if you can get in front of the right people, and you're selling a $20 thing, man, people are gonna buy it now. So even like from a chiropractic standpoint, it's, you know, the posture corrector. It's like, well, if you understand why posture is poor to begin with that posture corrector is probably going to hurt you more than it's going to help you. Do you want to actually create a healthier spine, and then from that your posture is going to change. Do you want this $20 thing that's actually probably going to make you worse. So it's Yeah, it's crazy. The little $20 fixes we look for instead of correcting the problems. Yep,

Jon Mendoza 1:09:53
I agree. I mean, you got to pay a little bit more in the long run. I just even pay a little bit more now. Or a lot more later,

Matt Delgado 1:10:01
there's another great conversation and

Baldo 1:10:04
a little bit more now and also feel good along the

Matt Delgado 1:10:06
way. One of my favorite sayings we all we all pay for a health only choice we have is when if we pay for it now and in small, you know chunks over time it looks a lot different than if we pay for it and something major like a surgery or major like you know complete I don't know, overhaul later and that's you know, we're talking What have you $50,000 or something like that instead of paying that why not pay a few hundred dollars a month to keep yourself out?

Jon Mendoza 1:10:35
Yeah, I agree completely.

Baldo 1:10:37
I agree. I feel good.

Matt Delgado 1:10:40
along the way. Yeah, yeah, we don't have to feel bad used to feel bad and then we don't realize it

Baldo 1:10:45
because that's the other thing right? You're paying hundreds of dollars on health insurance and you still feel like shit,

Matt Delgado 1:10:49
yeah. There we go.

Perfectly said perfectly.

Baldo 1:10:57
Alright, so where can they find you? What's the best way to get ahold of you? Let us Let the listeners know.

Matt Delgado 1:11:02
Well, you can drive down South Lamar and you can look at the big faces on the windows. That's one way or no serious now we're on online all over the place. Instagram is probably my favorite platform that I use. It's Dr. Matt Delgado, Dr. Ma, TT D, LGA do or lifespring Chiropractic, also on Instagram and YouTube as well.

Baldo 1:11:22
All right, well, thank you guys. So much.

"I think in a new way, though, in a new lens, right, because the way that it's been or I say the way the public sees it is just a very old school, and it's something that is changing with everything else. And if we adapt it as we should, I believe then it's something that's extremely promising for the future."

You can find the How do you Health? Podcast on Twitter @HDYHPodcast, and use #HDYHPod to submit speaker ideas, health questions, or topics you want discussed!

You can follow Matt on Instagram @drmattdelgado

MSW Lounge
MSW Nutrition
Flabs to Fitness, Inc.

Hosts - Jonathan Mendoza, MSW Lounge; Baldomero Garza
Guest - Matt Delgado
Podcast production - Allison Wojtowecz (Flabs to Fitness, Inc. - www.flabstofitness.com), Andy Havranek [@ajhavranekphoto]
Guest coordinator - Baldo Garza
Intro song - Benjamin Banger

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